Giving Dad a more meaningful gift for Father’s Day 
 — the gift of time in the great outdoors.

‘The Greatest Gift’ tells the story of Bob and Carmen. Their shared values is something they hold dear and aren’t ready to give up on, despite Bob’s lifetime of injuries.

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We encouraged people to invite their own Fathers to the great outdoors. This embodies Great Northern’s brand belief of forging meaningful connections in the places that matter most.

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